Samantha Yuen

Samantha Yuen


Design Research Coach & ResearchOps Lead @ GovTech Singapore

Agoraphobia led Sam from hospitality to human-centered design in 2005. Curiosity, candour, and an innate care for the people she once feared have guided her on this path, and she is currently at GovTech Singapore, driving design research and research ops as new disciplines while building a reflective practice centered around skill sets, mindsets, and self care. Her hope: That one day, people will feel safe enough to cry in front of their colleagues.

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